SERVICE
Technical SEO for ecommerce and content sites
Are pages missing from Google, or did traffic drop after a migration? We review crawling, indexing, structure and performance to identify issues and prioritize corrections.
An initial 30-minute conversation to understand your situation and define the scope.
What to review when migrating a site
A migration can change URLs, content and search engine access. We review these points alongside traffic and indexing data.
Changed URLs that do not redirect to equivalent content, or redirects that lead to the wrong pages.
Staging noindex directives that remain on pages that should be indexed.
Canonical links, sitemaps and internal links that still point to old URLs.
Structural or content changes launched without a prior inventory or a monitoring plan.
How we work
We support the review before, during and after launch, keeping a record that allows comparison between the old site and the new one.
Reference crawl
We record URLs, titles, canonical links and site responses. We add Search Console data to establish the available indexing and performance information.
URL map
We map old URLs to their new destinations. When a page has no equivalent, we determine how to handle it based on its content and use.
Launch verification
We compare the new site with the baseline: redirects, noindex directives, canonical links, sitemap, internal links and images.
Follow-up
We monitor indexing and performance by page group. We review permanent redirects and any variations that need investigation.
What the work covers
We agree on scope and responsibilities before starting, so you know what you will receive and what needs an additional proposal.
Included
Not included
Questions about the service
Can a site be migrated without losing traffic?
Planning and checks can reduce risks, but they cannot guarantee unchanged traffic. Search engines need to process the changes. We compare URLs, indexing and performance to detect problems and track their development.
We already migrated and traffic dropped. Can you help?
Yes. We review the current site, Search Console and available records from the previous site. We look for access, redirect, indexing or content issues and prioritize corrections based on the evidence.
Do you work with our development team?
Yes. We document findings, the redirect map where relevant, and the tests your team needs to implement and validate changes.
Tell us what changed on your site and in its traffic
In a 30-minute conversation, we assess the context of the migration or visibility issue and decide where to start.
Ask about technical SEO